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Paid social advertising lets you hone in on specific audiences and reach new market segments – fast. By social media advertising, Thrive has helped a gaming company reach a total of 290,137 people and acquire 1,600 new Facebook followers, 1,000 new Instagram followers and 155 new X followers in four months!
Working on a limited budget? Begin advertising using social media to amplify your organic posts’ online reach. Different types of social media advertising channels provide flexible ways to turn your top-performing content into social media ads and reach people who are highly interested in what you’re offering.
Advertising through social media doubles your conversion rates while cutting marketing costs by a third. Within six months of launching a fitness center's paid social media advertising campaign, we generated $143,319.92 website purchase conversion value at an average cost per click (CPC) of just $8.03.
Online users are more active on various types of social media advertising channels because they offer a fun and easy way to interact with their favorite brands. In fact, advertising on Facebook helped a leading advisory firm generate 41,074 clicks, while its Twitter advertising campaign drove 625,932 impressions in only 10 months of activity.
Depending on your marketing intent, social ads landing pages can be optimized to drive targeted leads and remarket to those who failed to convert on-site. A cohesive social networking ads strategy allows you to personalize your offer and split campaigns by age level, occupation or gender, capturing qualified leads and pulling them into your sales funnel.
Which social networks ads delivered the highest impressions? Was your social media ads landing page effective? Advertising through social media gives you access to market insights and metrics, such as clicks, visits and comments, to measure your campaign effectiveness and guide future initiatives.
How can your brand fix a customer’s specific problem? Laser-focused social media advertising for businesses allows you to showcase the unique selling points (USPs) of your priority products or services and leverage compelling calls-to-action (CTAs) to motivate consumers to take real steps towards your desired action.
Whether you’re introducing new collections to past customers or deploying seasonal offers to motivate targeted consumers to purchase, launching time-sensitive offers is made easier and more profitable through social advertising. Paid social media campaigns are a convenient, low-cost option to influence consumers’ buying decisions and generate more sales.
Paid social advertising lets you hone in on specific audiences and reach new market segments – fast. By social media advertising, Thrive has helped a gaming company reach a total of 290,137 people and acquire 1,600 new Facebook followers, 1,000 new Instagram followers and 155 new X followers in four months!
Facebook advertising or Facebook ads management leverages various social ad formats, such as image ads, video ads, poll ads and carousel ads, to generate interest in your brand offerings and move prospects along your conversion funnel. Facebook advertising companies recommend Facebook ad management to businesses looking to micro-target their exact audiences and acquire immediate results. Facebook social networks ads are typically approved within 24 hours, making it easier for you to get exposure within a couple of days!
Our Facebook advertising company schedules a kickoff meeting with your team to discuss your Facebook ad campaign goals and guide your Facebook advertising strategy development. Once we’ve settled your Facebook advertising needs and demands, we launch a tailored Facebook ad campaign based on your specific targeting requirements. Our Facebook ad management specialists also set up Facebook Pixel (analytics tool) on your website to easily track visitor activity upon seeing your Facebook ads.
With approximately 2 billion active users worldwide, Instagram advertising comes very close to advertising on Facebook in attracting followers and increasing brand engagement. Instagram advertising services offer incredible opportunities for businesses of all types and sizes to boost their audience growth through sponsored content and creative ad formats. Social media advertising agencies integrate your Instagram advertising campaign with Facebook Ads Manager to gain access to a plethora of targeting options and optimization selections that streamline ad management.
When advertising on Instagram, we utilize Instagram Insights to determine your content performance and profile activity and launch an Instagram advertising campaign that strengthens your brand value. Our paid social advertising agency determines your ad objective (i.e., brand awareness, app installs, store traffic, etc.), chooses your ad placement, defines your ad budget and schedule and selects the most appropriate Instagram ad format to achieve your goals.
Are you considering advertising on Twitter to increase your site views and generate direct conversions? Many businesses, especially those in the eCommerce marketing industry, take advantage of a Twitter ad campaign to drive brand awareness and promote specific products for immediate sales. Social media advertising companies that support advertising on Twitter experiment with different Twitter ad campaign types, such as promoted tweets, promoted accounts, promoted trends and promoted moments, to obtain strong business results.
Our Twitter ad campaign managers set up your Twitter ads account, identify your Twitter advertising objective (i.e., reach, website clicks, app re-engagements, etc.), set up your ad group and bidding strategy. Our experts will narrow down your audience targeting setting, choose your ad placement and create concise, engaging copy to ensure a smooth Twitter ad campaign implementation.
Advertising on LinkedIn is recommended for business-to-business (B2B) marketers looking to maximize social media advertising effectiveness in driving lead generation. If your target market is C-suite professionals and industry experts, LinkedIn advertising is the solution for you. From an expansive audience and precise market data to multiple ad formats, such as Sponsored content, text ads, Sponsored InMail and dynamic ads, advertising on LinkedIn provides a degree of targeting accuracy that even the best social media platforms for business can’t match.
Our paid social media advertising agency is committed to establishing your industry expertise and achieving your LinkedIn advertising goals. To help you reach your ideal clients and move them further along the conversion funnel, we narrow your targeting through industry-specific variables, such as company name, industry or job function, craft compelling ad copy and include a clear CTA.
TikTok has quickly blossomed into one of the most popular channels for social media advertising for businesses since its official launch in 2016. Today, numerous social media advertising agencies use TikTok advertising to build brand awareness, drive consumer advocacy and create brand authenticity. Unlike Facebook advertising management and many other types of social media advertising strategy, TikTok advertising makes it easy to create great campaigns through versatile ad formats like in-feed ads, branded hashtag challenge and brand takeover ads.
Our social media advertising company provides TikTok advertising services on a case-by-case basis. We analyze your existing social media and advertising strategies and perform in-depth market research to find out where TikTok advertising fits in your marketing tactic. Our paid social media advertising services team also offers expert consultations to help you choose the best TikTok ad option for your brand.
Does advertising on Pinterest make the most sense for your brand? Begin advertising on Pinterest and harness your full-funnel marketing potential! With a growing population of 400 million monthly active users, Pinterest serves as one of the most cost-effective social media and advertising channels to display your social networks ads and increase your goal completions. Like advertising on Facebook, Pinterest advertising also follows a pay-for-placement (P4P) system. This means you pay to promote your Pinterest ads on your chosen product Pins.
To maximize your Pinterest advertising cost, we implement data-driven Pinterest advertising strategies centered on driving more traffic and sales to your website. Our paid social media advertising agency optimizes your ad images, uses rich Pins and refines your ad schedule to increase your conversions. We recommend advertising on Pinterest to complement your Amazon marketing efforts and generate new demand for your business.
For example, Facebook advertising companies handling Facebook ads management for brands in the apparel ($0.45 average CPC), travel and hospitality (0.63) or retail ($0.70) industries could expect lower cost per click than those in the finance ($3.77), consumer services ($3.08) or B2B market ($2.52).
Thinking of advertising using social media? Discover the average social ad spending of the six most popular social media platforms for business and let’s get your Facebook advertising management and paid social media campaigns started!
Running ads on social media is a surefire way to acquire new customers and repeat business – but our social and Facebook ads agency doesn’t just stop there. Besides social advertising and Facebook ad management services, we also offer organic social media marketing solutions to support your conversion rate optimization (CRO) efforts. Our social media marketing experts conduct in-depth social media audits to develop your marketing and launch sustainable campaigns.
Thrive is more than just a social and Facebook advertising company: We serve as your social media managers. From building an effective social and Instagram advertising campaign and monitoring social media advertisement results to overseeing multiple social media accounts, our social media management firm can handle it all for you. We help you decide on the right social media platforms and marketing strategy for your business to bring in the most results and ensure your online growth.
Our social media advertising agency combines social media management and different types of social media advertising – such as Instagram, TikTok, LinkedIn and Facebook advertising services – to showcase your unique brand voice and ensure all customer touchpoints are covered. Our goal is to make your brand more inclusive and consistent across platforms. Our ad agency’s social media team can also connect you with our web design specialists to make your website ADA compliant and ensure all site elements align with your social branding.
Build a robust social media presence and attract high-converting social media followers! Our social and Facebook advertising company representatives capitalize on data-driven social media marketing and advertising solutions, including Twitter, Pinterest and Facebook ad management services, to help you gain customer traction and increase your social media followers across platforms. We optimize your social profile, post engaging content, create a strategic posting schedule and launch targeted social media advertisements to achieve your growth goals.
The benefits of social media and Facebook advertising services go beyond improving your social media presence. The right social media advertising and marketing strategy could bolster your brand exposure and drive qualified leads and traffic to your website. Our social advertising and Facebook ad agency representatives work closely with you to determine your best-performing website content, share it on your social media pages and boost its reach through laser-focused social media promotions and Facebook advertising services.
Build trust with potential clients by implementing consistent page branding on your social media pages. Our social and Facebook ad agency representatives collaborate with our web design experts to ensure your social share buttons are properly embedded on your website. We can also incorporate Facebook reviews, add social login features and embed YouTube videos on your site. Need impressive and interactive designs for your business pages and ads on social media? Contact our Facebook advertising agency and let’s talk about how we can help you.
Incorporate video ads in your social and Facebook advertising strategy and get incredible engagement rates! Is your team lacking the skills and resources to create appealing video ads that fit the requirements of different social media advertising platforms for business? Our social media advertising and Facebook ad management services experts are here to help. We design video ads for mobile and sound-off viewing and keep your ads no longer than 15 seconds to encourage viewers to take action within the first three seconds.
Entrust your social media content writing to our social and Facebook advertising agency and let us help you cement your position as the go-to brand of customers. We conduct extensive market research, industry analysis and audience targeting strategy assessment to gain actionable insights and guide our content creation process. Our paid social media advertising experts also perform A/B testing before launching your social ads to ensure we develop well-optimized ad copies and landing page content that compel users to take immediate action.
Do your Facebook advertising strategy and social media marketing tactics involve reputation management? Stay on top of conversations about your brand and don’t let any negative content tarnish your treasured reputation. Our social and Facebook advertising agency leverages AI-powered reputation management software to track your social media reviews, streamline your review response publishing process and leverage positive reviews on your paid social ads.
Our social and Facebook ad agency representatives schedule an initial consultation with your team to discuss your current social advertising goals, strategies and expectations. Based on our discussion, we formulate smart, realistic advertising objectives aligned with your financial capacity and marketing requirements.
The biggest challenge of social media advertising is tracking performance and ensuring a high return on advertising spend (ROAS). We work diligently to accommodate all necessary tracking systems that can be implemented and optimize your social media accounts regularly to achieve the best possible results.
From your initial campaign audit to your monthly campaign performance, we provide you with detailed reports to ensure you know where your investment goes. We give you access to our client portal so you can gauge your social media advertising effectiveness and track your performance anytime you need.
Do you have an in-house social media team to manage your paid social media advertising campaigns but they still need expert training? Our social media managers are here to point your social media team in the right direction. We provide consulting and training to set your team on the right track.
We keep track of the latest industry trends and social media algorithm updates to ensure your paid social media advertising strategy delivers profitable results. More importantly, we continuously explore new advertising opportunities for your business to keep your leads and conversions flowing.
Thrive comprises a team of social media advertising experts knowledgeable in running social ad campaigns on various platforms. We assign a dedicated account representative to manage your campaign and whom you can directly contact to address immediate questions or concerns you may have.
PPC is the acronym for pay-per-click. It's a digital marketing tactic and it buys web traffic to your website. You, the advertiser, pays a small fee each time one of your ads is clicked on by a user. Search engine advertising is the most popular form of PPC campaign management services. However, many other platforms such as social media giant, Facebook, now offer PPC ad models. You can promote your company in search results, on websites and across social media platforms. PPC ads can feature text, images and video.
Ads that appear in search results are targeted to meet a specific audience and often earn almost half of all page clicks. Users who click on paid ads are usually ready to make a decision and therefore more likely to buy a product or service by comparison to an organic visitor. With PPC ads, your ads are targeted for the online users searching for your type of business. This can make a significant impact on your bottom line.
The cost of running a PPC ad campaign varies. Different cost factors include your industry type, business type and business size. These will influence the pricing of your PPC ad campaign. Pricing can also be affected by the type of strategy your AdWords PPC agency is rolling out. However, expect to spend up to $5,000 per month for a small-to-medium company. This price includes both your ad spend and professional services from your chosen PPC agency.
Your PPC costs must be calculated based on your bid, your targeting and your ad quality. The amount of money you're willing to spend for a user to click on your ad is called your bid. You enter your bid into an ad auction and the highest bidder wins, so you could end up paying less than your bid amount, but never more. Targeting factors include all aspects of your goal, from the keywords you’re ranking for to the demographics of your audience. The more competitively you want to target, the higher the costs. For instance, bidding on a very competitive keyword costs more because it features a higher cost-per-click (CPC). Google also monitors the quality of your ads. If your ad quality is high, you can often maintain lower costs because Google will rank your ad ahead of competitors with low-quality ads. Understanding and accounting for all of these factors is how you determine your PPC budget. Contact our PPC marketing company today and get a personalized ad strategy that fits your needs and budget.
PPC is a flexible online advertising method that lets you create a budget and adjust it at any time necessary. Most importantly, you can target your ideal audience directly, which is impossible with traditional advertising or digital marketing campaigns. The insights gleaned from the data tracked from PPC campaigns are invaluable because they give you a better idea of your users' behavior. Your paid advertising campaigns appear ahead of all organic search results, helping you instantly outrank your competitors and support your search engine optimization (SEO) efforts.
Absolutely. Enlisting the services of a reputable PPC ads agency can be a smart move for small businesses, especially those looking to compete in crowded markets. With careful budget control and well-targeted campaigns, your pay per click company can get your ads in front of the right people at the right time. Even with a modest spend, you can test what works, see immediate traffic and adjust quickly based on performance.
Any AdWords PPC agency would agree that PPC’s biggest advantage is speed. You can launch a campaign and start seeing traffic within hours. Real success, such as increasing conversions or lowering your cost per click, however, often takes ongoing testing and refinement. Partner with our pay per click agency and we’ll help you achieve measurable results through a data-driven approach.
Our pay per click marketing agency provides detailed monthly reports to ensure you stay on top of your PPC campaign performance. Beyond basic reporting, our PPC specialists deliver comprehensive analytics and actionable insights to provide complete visibility into your marketing investment.
If you’re comfortable with data, testing and staying current on ad platform changes, you can definitely run a basic PPC advertising campaign yourself. However, managing PPC effectively takes time, strategy and continuous optimization. An expert pay per click management company can help maximize your ad budget and avoid costly mistakes. Schedule a call with our PPC ads agency and let’s talk about your advertising needs.
Technically, yes, you can run paid ads that link to a social media profile or use features such as Google’s Local Service Ads, which don’t require a traditional website. However, your options will be limited. A website (or at least a well-built landing page) gives you control over the user journey and helps you track conversions more effectively. If you don’t have a website yet, our pay per click advertising agency can help you. Thrive is a full-service online marketing firm that offers complete web solutions, including web design and development, SEO, content writing and reputation management.
Ideally, you should monitor your campaigns at least weekly, daily if you’re in a competitive niche or running time-sensitive promotions. The digital landscape changes quickly. New competitors jump in, audience behavior shifts and your budget can burn fast without careful oversight. Our PPC management company can take care of the technical work for you so you can focus on running your business.
Choose a PPC management agency that focuses on strategy, not just campaign setup. A good PPC marketing company should ask smart questions about your business goals, customer behavior and budget. Additionally, they should provide a clear optimization plan and prioritize transparent reporting.
